VIPTONE Powder Coatings, Vipraj Thermosets, Pune
India’s Trusted Name in Powder Coatings, Metal Finishing
& Surface Coating Solutions
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Years of Excellence
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Sq. Ft. Facility
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9001:2015 Certified
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Product Variants
Who We Are
ABOUT VIPRAJ THERMOSETS
Vipraj Thermosets Pvt. Ltd., established in 1983, in technological collaboration from Sonneborn & Rieck UK Limited, is an ISO 9001:2015 certified company based in Pune, manufacturing advanced thermoset powder coatings under the brand name VIPTONE. Over the past four decades, the company has built a strong reputation in industrial powder coating, metal finishing, and commercial surface coating solutions, becoming a nationally recognized name in the powder coating industry across India.
Driven by innovation and backed by modern technology, VIPTONE powder coatings are engineered to offer durable finishes, corrosion resistance, weather resistance, and high overall performance. Our coatings deliver smooth, high-quality finishes with options ranging from glossy, matte, metallic, and vibrant colors to more functional and protective formulations.
VIPTONE products are widely used across industrial equipment, automotive components, architectural structures, furniture, general metal fabrication, and electrostatic powder coating units, offering a perfect balance of aesthetics, protection, and long-lasting performance.
Our manufacturing plant in Talegaon Dabhade, Pune, is strategically located along the Mumbai–Pune National Highway, in close proximity to Chinchwad and Bhosari MIDC—one of Maharashtra’s most active auto clusters and well-developed industrial belts.
The plant is equipped with:
- Automated processing lines for thermosetting powder coatings
- Twin-screw extruders and ACM mills for consistency
- Advanced mixing systems ensuring accurate resin blending
- Controlled grinding and sieving for perfect particle size
- Dedicated degreasing and pre-treatment guidance for application partners
We support
- Large OEMs
- Medium-scale manufacturing units
- Fabricators
- Powder coating job shops
- Commercial coating facilities
Our technical team assists customers in selecting the right coating system for metal finishing, surface coating, and electrostatic powder coating applications.
Established 1983
Four decades of expertise in powder coating industry
ISO 9001:2015
Certified quality management system
State-of-Art Facility
Modern manufacturing plant in Pune, India
Pan-India Network
Strong distribution across India
40+ Years Expertise
In advanced thermosetting coating chemistry
Manufactured in India
With global quality and testing benchmarks
Strong capability
In electrostatic powder coating applications
Extensive Portfolio
Of durable finishes including matte, glossy, metallic, ripple, texture & specialty effects
Eco-Friendly formulations
Sustainable, TGIC-free, RoHS-compliant coatings designed for reduced environmental impact
Proven Performance
In harsh environments requiring corrosion and weather resistance
Customer Support Service
With long-term technical support
Our Philosophy
Better Powders for Better Finish
Our philosophy, “Better Powders for Better Finish,” reflects our commitment to precision formulation, strict process control, and performance-driven engineering. Each VIPTONE coating is developed using refined polyester, epoxy, polyurethane, super durable and hybrid resin systems, reinforced with flow modifiers, degassing agents, stabilizers, and performance additives to ensure consistent results across different substrates and coating environments.
Whether it’s industrial powder coating, architectural finishing, or protective commercial coatings, our solutions deliver performance that lasts.
At Vipraj Thermosets Pvt. Ltd., our work is driven by coating science, material engineering, and continuous innovation. By integrating advanced raw materials, precision production, and stringent testing, we ensure that every VIPTONE powder coating delivers high film performance, long-lasting protection, and superior functional reliability — no matter the application or environment.
We offer non-hazardous powder coating solutions that are TGIC-free and fully compliant with RoHS and REACH regulations, making them ideal for environmentally conscious applications.
“At Vipraj Thermosets Pvt. Ltd., our work is driven by coating science, material engineering, and continuous innovation.”
— The Vipraj Team
Our Leadership
Strong Team Behind
Every Batch
Our strength lies not only in machines but also in the people who run them. Each department
works in coordination to achieve the highest product standards.
With over 40 years of hands-on technical mastery, Mr Ajay Kowley is the visionary force behind our company’s reputation in the manufacturing industry. A veteran of industrial finishes, his leadership is defined by a rare combination of deep chemical insight and practical shop-floor wisdom.
Mr Ajay Kowley remains personally involved in product development, process optimization, and the refinement of our quality systems, ensuring that every batch of powder coating meets the highest benchmarks of durability and performance. Under his stewardship, the company has consistently invested in robust manufacturing practices and long-term customer partnerships. His profound understanding of evolving industry standards continues to guide our focus on reliability, sustainable growth, and engineering precision.
Mr. Ajay Kowley
Managing Director
Puja Kowley brings 15+ years of experience in strategy and operations from large-scale consulting and technology sectors to the company’s leadership team. An Electrical Engineer with an MBA from Columbia University, Puja integrates technical analytical rigor with a sophisticated approach to organizational growth.
Her focus is on strengthening the brand’s market competitiveness by enhancing execution on the shop floor and driving a data-driven approach to sales and customer requirements. By blending a global perspective with the company’s core values of quality and reliability, Puja ensures the adoption of world-class operational standards. Her leadership is instrumental in evolving the company’s technical heritage to meet the demands of a modern, fast-paced industrial landscape.
Ms. Puja Kowley
Director – Strategy & Operations
Support Team
At VIPRAJ, our strength lies not only in machines but also in the people who run them. Each department works in coordination to achieve the highest product standards.
Production Team
Follows standardized SOPs, preventive maintenance, and real-time monitoring for smooth output.
Quality Assurance
Every batch undergoes strict QA checks ensuring zero-compromise quality for every customer.
Sales & Support
Technical knowledge-backed team assisting with powder selection and application guidance.
Supply Chain
Ensures high-quality raw materials, reliable vendor management, and optimized logistics.
Our Infrastructure
Where Quality Meets Technology & Expertise
At VIPRAJ Thermosets Pvt. Ltd., we believe that strong infrastructure and skilled people together create strong products. Our powder coating manufacturing unit in Talegaon, Pune is designed to deliver consistent quality, high efficiency, and reliable performance across every batch we produce.
With over 40 years of industry experience, our facility has grown into one of the region’s most trusted and well-equipped powder coating plants, serving customers across Maharashtra and India.
A Modern 45,000 sq. ft. Manufacturing Facility
Our fully developed 45,000 sq. ft. plant operates round the clock. Built for large-scale production and seamless workflow, it is operated by trained and experienced production engineers, ensuring every step — from raw material handling to final packing — meets our internal quality standards.
Key Production Infrastructure
Twin-screw co-rotating extruders
With cooling belts and kibblers
ACM pulverizing mills
Equipped with advanced pollution control systems
High-capacity mixers
For uniform raw material blending
Dust-free
Material handling
Automated
Weighing and batching processes
This infrastructure enables us to manufacture epoxy, polyester, hybrid, and specialty powder coatings with high consistency, excellent finish, and strong mechanical performance. Our coatings are used across industries such as automotive, appliances, furniture, fabrication, architectural aluminium, machinery, and metal components.
A Future-Ready Facility Focused on Innovation and Reliability
At VIPRAJ, infrastructure is more than just machines — it is a combination of technology, experience, and teamwork.
Industries We Serve
Automotive
Appliances
Furniture
Fabrication
Architectural Aluminium
Machinery
Metal Components
Research & Development
Advanced R&D and Testing Laboratory
At VIPRAJ Thermosets Pvt. Ltd., our R&D network is the backbone of our industry-leading innovation and technology. Our in-house Research & Development division works every day to develop new formulations, improved performance, accurate shade matching, and efficient production processes.
We believe that great coatings are built on science, precision, and rigorous testing. That’s why every product we create is tested under extreme conditions to ensure it can withstand tough environments and deliver long-term protection. Whether it is heat, humidity, corrosion, UV exposure, or mechanical wear — our coatings are evaluated thoroughly before reaching the customer.
Our research team also focuses on developing sustainable, lead-free, and eco-friendly powder coating solutions that reduce environmental impact without compromising performance.
From raw material selection to final formulation, we ensure our products are technically strong, application-friendly, and future-ready for modern industry requirements.
Our R&D Lab is Equipped With:
Particle Size Analyzer
Consistent powder flow and uniform film build
Spectrophotometer
Precise colour accuracy and batch-to-batch shade stability
DFT Meter & Gloss-o-Meter
Coating thickness and finish verification
Mechanical Testers
Impact, bend, scratch & hardness validation
Salt Spray Chamber
Corrosion and chemical resistance testing
QUV Weathering Tester
UV stability and climate durability testing
